C90
The cassette tape gave a new generation the freedom to record its own music. To take it with them wherever they went, and of course to make fantastic mixtapes for friends and parties.
C90 ( the name comes from the 90-minute cassette format – just enough to get a full album on each side ) is our stylised tribute to this brilliant piece of tech, which in its 1980s heyday was the world’s favourite music format and sold by the billion.
Please note this t-shirt has a slightly slimmer cut than our standard t-shirts – see here for sizing.